On Wednesday, 7th March 2018 Ash Dykes, his team members and members of the public gathered to announce and celebrate the upcoming record-breaking World First that would be Ash's 2018 - 19 annual-spanning expedition, traversing the Yangtze River on foot.
The longest river in the world to flow through a single country. Its length had never been walked before. In 2018 Ash attempted, and succeeded his greatest expedition yet, as he walked from the Yangtze's source in the melt waters of the Jianggendiru Glacier on the Tibetan Plateau to its delta near Shanghai, where it meets the East China Sea. Ash faced many trials, starting with freezing temperatures in the West, which broke into a more tropical environment to the East.
The severity of this 6,437km challenge was not to be underestimated. Throughout Ash's estimated 8 million step exploration, he came across some of natures most intimidating experiences. From being in close proximity to snakes and bears, wolves to asian hornets - the isolating weather-ranging and isolating challenge pushed all of Ash's strengths to the limit. Examining the sheer length, difficulty of terrain, isolation, climate, and multitude of dangers made this concept for a mission highly intense and engaging to follow.
Ash aimed for this world record-setting expedition to be the most digitally engaging expedition in history. Ash and the team partnered with leading technological, scientific and groundbreaking corporate partners to bring technology to use in a way it never had before. Followers were able to have great interaction with Ash, and subscribed for regular updates on how they could be a part of all the action. Ash's expedition secured a TV commission with a view to be televised by CCTV4 on completion, plus much more - so stay tuned for some very exciting developments!
The Ultimate Goal
To be able to share with the rest of the world one of the greatest expeditions of the decade. To be able to present the importance of pushing your limits, dreaming big, having goals and staying persistent in achieving them. Covering challenging terrains and meeting just some of the 400 million people who live along the river and who depend on it for their way of life. Along the way, Ash experienced first hand the fast development of China as he broke from rural to urban civilization.
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